Bridgestone Golf Meeting Opener
Motivating the Sales Team
The objective for the Bridgestone Golf Sales Meeting was simple: motivate the team to meet their sales goals. For this meeting opener Anode got intimate with the game of golf through extreme close ups, slow motion footage of the golf club in action and energy streaks running through the body of a golfer during the swing. The metaphor communicates the notion that the ultimate outcome of the (sales) game is up to you. You hold the power and skills to surpass the competition. You make the difference.
